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  • Tinder is introducing verified profiles to make sure your famous swipes are for real

    Tinder has announced it’s introducing verified profiles – a blue tick like you’ve come to expect on Twitter or Facebook – to ensure the people you’re swiping through are legit. Initially, the verified badges will be going to notable figures, celebrities and athletes, so you’ll know that if a well-known face shows up during your desperate swiping, they’re actually the real deal. Tinder says 26 million matches are made on the service every day, so the chances of you stumbling across someone famous and fanciable isn’t exactly huge. Just as ‘verified’ status spread further than the initial select few on Twitter, Facebook,…

    This story continues at The Next Web
  • Women Are Waving the Entrepreneurial Flag and Boosting Economic Growth j.mp/1eCOIwV by @jkhoey
  • Diageo to appeal after Smirnoff ad banned for tying alcohol to the success of a night out

    Diageo is launching an appeal after the Advertising Standards Authority (ASA) banned a TV ad for its Smirnoff brand for implying the success of social occasions was dependent on alcohol.
  • Here Are 10 Intriguing Digital Marketing Stats From the Past Week

    The Women's World Cup recently dominated digital and real-life discussions, as the U.S. women thrilled fans, winning the title Sunday and bringing home the World Cup trophy. So, our top 10 data points from the last week include a healthy dose of soccer-related stats. But, we are compelled to lead with a number that helps sum up the unusual story surrounding Reddit in the last few days.

    1. More than 203,000 people have signed a Change.org petition to get Reddit CEO Ellen Pao to step down after controversy erupted last week about the firing of the website's wildly popular director of talent, Victoria Taylor. The site has been in disarray for close to a week, with hundreds of subreddits being closed off from the public. Yesterday, Pao issued an apology, but it's unclear whether her statements will make the problem go away.

    2. According to Amobee Brand Intelligence's comparative data, Nike's sponsorship of the U.S. Women's national team resulted in its being 121 percent more associated with the Women's World Cup than tournament sponsor, Adidas, in content across 600,000 Web, mobile and social-media sites.

    3. With the scandals surrounding FIFA president Sepp Blatter, the soccer organization's brand received a much-needed boost of positivity during the World Cup. There were 9 billion tweet-based impressions around the FIFA Women's World Cup, according to Twitter.

    4. What's more, FIFA's YouTube channel absolutely smashed its all-time monthly views record during the women's tournament in June, drawing 28 million views versus the 19 million it got in the same month a year ago—during the men's FIFA World Cup.

    5. IBM got 1,000 sales and marketing staffers to promote its products and services on Twitter, LinkedIn and Facebook and has achieved huge results. In one example, the company told Adweek, it launched a business-to-business appeal called #NewWayToWork, which accrued 120 million digital impressions and drove 141,000 clicks to campaign content thanks largely to the employees sharing content through Dynamic Signal's VoiceStorm software.

    6. A whopping 26 percent of millennials fake birthdays to get better deals online. Actually, that's the kind of thing what makes the Internet awesome, right? Mindshare North America's retail arm, Shop+, analyzed more than 1,000 responses to understand how 18- to 34-year-olds shop to suss out that data point.

    7. Also, Shop+ learned Gen Y folks don't stop there with their frugally-minded tactics. Thirty-six percent of them—compared with 24 percent of all adults—share an Amazon Prime account, which costs $99 a year, to receive free shipping.

    8. YP has quietly become an effective player in the mobile-search market. For instance, Google controls 46 percent of mobile-search money, followed by Microsoft (Bing) with 11.3 percent. Twitter and Yahoo combine to own 17.8 percent of the market. All other search players combined make up the remaining 17.7 percent. What's YP's take? It gets 7.2 percent of the market, which is nothing to sneeze at if you are the old phone-book brand. (Read our feature on YP's growing digital-ad business here.)

    9. In the few days after the Supreme Court ruled that marriage equality was the law of the land, Facebook said 26 million people changed their profile picture and used the social platform's rainbow filter to show their support for the LGBT community.

    10. According to a Yahoo study that surveyed 620 fathers, 50 percent of dads feel like ads rarely target them. These guys must not ever visit Zappos or other shoe retailers if that's the case (#retargetinggonemad).

    Bonus stat: BuzzFeed created an entertaining video in which real Italian grandmothers try Olive Garden for the first time. The digital-media company published it on YouTube on July 3, and it's gotten 1.2 million views so far and seems to be picking up speed. Somewhat surprisingly, a couple of the grandmothers go easy on the restaurant chain. Check it out below:
  • Infographic: Tennis Stars Use Social Media to Showcase Brands

    Tennis is hard to match when it comes to the power of social media: only the NBA and soccer have more average followers per player, according to exclusive research from PMK BNC. And with the U.S. Open set for later this summer, tennis' social media season is in full swing.

    Like other professional athletes across the sports sphere, tennis stars often use their large social footprints as leverage in their deals with major brands.

    The strategic marketing and communications firm found Facebook to be the preeminent platform for fan engagement and brand promotion, but different athletes use the social nets in different ways—and with varying levels of success.

    "Most players see a drop in engagement when they incorporate messages from their sponsors," said Joanne Melzer, vp of strategy and insights at PMK BNC. "The exception is Andy Murray, whose fans seem to be more engaged in his branded content than
    personal messages."

    Melzer noted that Rafael Nadal sees the greatest drop in engagement—in spite of having the highest number of followers—with branded posts garnering only 21 percent of the engagement of his personal posts.

    Serena Williams has the lowest drop in engagement. "We suspect that this is because there is little difference in style between her personal and branded posts," Melzer said.

    Here's a look at eight of the top tennis stars, their social media following and major recent endorsement deals—as well as an analysis by the firm of their use of branded posts.

    Infographic: Carlos Monteiro
  • Here Are 10 Intriguing Digital Marketing Stats From the Past Week

    The Women's World Cup recently dominated digital and real-life discussions, as the U.S. women thrilled fans, winning the title Sunday and bringing home the World Cup trophy. So, our top 10 data points from the last week include a healthy dose of soccer-related stats. But, we are compelled to lead with a number that helps sum up the unusual story surrounding Reddit in the last few days.

    1. More than 203,000 people have signed a Change.org petition to get Reddit CEO Ellen Pao to step down after controversy erupted last week about the firing of the website's wildly popular director of talent, Victoria Taylor. The site has been in disarray for close to a week, with hundreds of subreddits being closed off from the public. Yesterday, Pao issued an apology, but it's unclear whether her statements will make the problem go away.

    2. According to Amobee Brand Intelligence's comparative data, Nike's sponsorship of the U.S. Women's national team resulted in its being 121 percent more associated with the Women's World Cup than tournament sponsor, Adidas, in content across 600,000 Web, mobile and social-media sites.

    3. With the scandals surrounding FIFA president Sepp Blatter, the soccer organization's brand received a much-needed boost of positivity during the World Cup. There were 9 billion tweet-based impressions around the FIFA Women's World Cup, according to Twitter.

    4. What's more, FIFA's YouTube channel absolutely smashed its all-time monthly views record during the women's tournament in June, drawing 28 million views versus the 19 million it got in the same month a year ago—during the men's FIFA World Cup.

    5. IBM got 1,000 sales and marketing staffers to promote its products and services on Twitter, LinkedIn and Facebook and has achieved huge results. In one example, the company told Adweek, it launched a business-to-business appeal called #NewWayToWork, which accrued 120 million digital impressions and drove 141,000 clicks to campaign content thanks largely to the employees sharing content through Dynamic Signal's VoiceStorm software.

    6. A whopping 26 percent of millennials fake birthdays to get better deals online. Actually, that's the kind of thing what makes the Internet awesome, right? Mindshare North America's retail arm, Shop+, analyzed more than 1,000 responses to understand how 18- to 34-year-olds shop to suss out that data point.

    7. Also, Shop+ learned Gen Y folks don't stop there with their frugally-minded tactics. Thirty-six percent of them—compared with 24 percent of all adults—share an Amazon Prime account, which costs $99 a year, to receive free shipping.

    8. YP has quietly become an effective player in the mobile-search market. For instance, Google controls 46 percent of mobile-search money, followed by Microsoft (Bing) with 11.3 percent. Twitter and Yahoo combine to own 17.8 percent of the market. All other search players combined make up the remaining 17.7 percent. What's YP's take? It gets 7.2 percent of the market, which is nothing to sneeze at if you are the old phone-book brand. (Read our feature on YP's growing digital-ad business here.)

    9. In the few days after the Supreme Court ruled that marriage equality was the law of the land, Facebook said 26 million people changed their profile picture and used the social platform's rainbow filter to show their support for the LGBT community.

    10. According to a Yahoo study that surveyed 620 fathers, 50 percent of dads feel like ads rarely target them. These guys must not ever visit Zappos or other shoe retailers if that's the case (#retargetinggonemad).

    Bonus stat: BuzzFeed created an entertaining video in which real Italian grandmothers try Olive Garden for the first time. The digital-media company published it on YouTube on July 3, and it's gotten 1.2 million views so far and seems to be picking up speed. Somewhat surprisingly, a couple of the grandmothers go easy on the restaurant chain. Check it out below:
  • Instagram goes high-def just in time for summer sunsets

    Bigger and better: Instagram said yesterday it's increasing the resolution that photos are stored in from 640 x 640 pixels to 1080 x 1080. That means pictures will look clearer on phones and finally addresses the complaint that the quality of Instagram photos are grainy and ugly.

    The post Instagram goes high-def just in time for summer sunsets appeared first on Digiday.
  • It’s about to go down between San Francisco and Airbnb for real

    On Monday, San Francisco activists and opponents of short-term rentals plunked down 15,983 signatures to put a new regulation measure on the November Municipal Elections ballot. If the city can confirm that at least 9,700 of those belong to honest-to-god San Francisco voters, then the big battle between Airbnb and the City of San Francisco will definitely go down. The petition would limit hosts’ ability to offer their rentals to 75 days per year, regardless of whether the host is actually present on the property. That would do significant damage to an October vote by the San Francisco Board of Supervisors…

    This story continues at The Next Web
  • NUJ accepts ITV pay deal after ‘considerable movement’ from the broadcaster

    The National Union of Journalists (NUJ) has joined media and entertainment trade union Bectu in accepting ITV's pay and conditions offer after lengthy negotiations.

    Following the industrial action taken on 14 May at the broadcaster, 97 per cent of NUJ members voted to accept a pay rise of 2.2 per cent for those earning under £60,000, to be implemented in 2016.

    Furthermore, strikers agreed on an increase of the redundancy gap from £36,000 to £45,000 as of 1 September on top of keeping bonus levels at £1,500 for 2017.

    Sue Harris, national broadcasting organiser at the NUJ, said: "We are pleased that these protracted negotiations are now at an end and that ITV has made considerable movement, particularly on issues such as the redundancy cap and additional leave for long service, all claims which had been stalled by management for several consecutive years.

    “In addition the 2.2 per cent pay rise being offered for 2016 is projected, in the current economic climate, to represent an above RPI pay rise. Achieving this and some catch up for past years has been one of the joint union’s key aims.”

    Staff who served over five years at ITV were also rewarded an extra two holidays an annum to recognise their “commitment” to the company.
  • To Introduce Big King in Brazil, Burger King 'Flame-Grills' Big Mac Superfans

    How to convince fast-food diners that Burger King's Big King burger is a superior option to the iconic McDonald's Big Mac? Invite Golden Arches superfans to Brazil, feed them the new competition, and then brand them with tattoos.

    That's what the São Paulo agency David did to highlight the debut of the new offering, permanently added to U.S. menus in 2013 but introduced in Brazil last week.

    In a funny and unexpected YouTube video and accompanying social-media campaign, David and its partners—production company Crane.TV and one-named director Vandalo—tracked down five Big Mac lovers so devoted to those two all-beef patties that they each bore Big Mac tattoos. The five were lured to Brazil with the promise of an unspecified Burger King taste test.

    As five cameras rolled, they tried the Big King, loved it, and then were introduced to celebrity tattoo artist Ami James, of Miami Ink, who offered to add flame-broiled grill marks to their Big Mac tattoos. Four took him up on the offer.

    "The original idea came from an insight we had searching the Internet, when we realized there was this trend of people posting pictures of their Big Mac tattoos," Rodrigo Grau, creative vp at David São Paulo, told Adweek by email. "We sensed that it was a great opportunity to challenge these people to try the Big King."

    In the video, we watch the five global Mickey D's habitués—from Taiwan, Italy, Brazil, the U.S. and Spain—show off their tattoos and then receive mysterious invitations from Burger King. They fly to Brazil, where they taste the new sandwich and love it. "That's flame-grilled right there," says the American admiringly, and sounding suspiciously like a pitchman. But Grau insists all the tasters, and their reactions, are authentic.

    "Our assumption from the very beginning of this project was that all the participants should be real people, as we needed to challenge their passion—which wouldn't have worked with actors," said Grau. "Until we finished filming, we couldn't predict what would happen. One of the possibilities was ending up with none of the five participants willing to change their tattoos."

    (The only one who didn't was the American flame-grilling enthusiast; he and his brother sport matching tattoos, and, as he tells James apologetically, he wouldn't change it "for anything in the world.")

    Since the video's launch last Thursday, it has garnered 10 million views and thousands of social-media shares, Grau said. In-store activations begin this week, centered on the idea of people being tattooed. "Change always leaves a mark," is the tagline.

    "Leaving old habits behind can sometimes bring us pleasant surprised in life, and that's what we wanted to convey in this Big King campaign," Ariel Grunkraut, marketing director for Burger King in Brazil, said in a statement. "We found out that people are indeed open to change, and they often find that it can bring both something positive and surprising."

    CREDITS

    Agency: DAVID São Paulo
    Client: Burger King Brasil
    Creative VP: Rodrigo Grau
    Creative Director: Edgard Gianesi
    Art Directors: Diego Barboza, Jean Zamprogno, Bruno Luglio
    Copywriters: João Gandara, Fernando Pellizzaro, Ivan Guerra
    Executive Producer: Mariane Goebel
    Producer: Renata Neumann
    Head of Planning: Fernando Ribeiro
    Planning Director: Luiz Arruda
    Planning Supervisor: André Gonçalves
    Account Director: Carol Vieira
    Account Supervisor: Natalia Rakowitsch
    Account Executive: Natalie Bursztyn
    Account Assistant: Fernanda Feldmann

    CLIENT
    SVP Global Brand Management: Fernando Machado
    Marketing Director: Ariel Grunkraut
    Marketing Manager: Kellen Silverio
    Marketing Coordinator: Thais Nascimento
    Marketing Analyst: Lariane Duarte

    PRODUCTION
    Production Company: Crane.TV
    Executive Producer: Constantin Bjerke

    Director: Vandalo
    Director of Photography: Daniel Venosa
    Head of Brand Solutions: Pernille Raven
    Producer: Julieta Biasotti
    International Account Manager: Cecilia Temke
    Editorial and Online: Cutu Benedict
    Producer São Paulo: Juliana Pacheco
    Producer Milano: Iacopo Carapelli
    Producer Madrid: Beatriz Collado

    Producer Taiwan: Lucie Wang
    Producer Brasília: Jetro Ositeky
    Producer Los Angeles: Felix Reyes
    Music and Audio Post: Antfood
    Account: Lou Schmidt / Sean McGovern
    Audio Producers: Pedro Botsaris / Lou Schmidt / Wilson Brown
    Food Stylist: Paula Rainho
  • 20 Public Speaking Tips of the Best TED Talks bit.ly/1NLcGlt
  • Cosa è la SEM e come si imposta una campagna di successo con AdWords? [INTERVISTA]

    Capiamo come sfruttare al meglio il proprio budget per una campagna digital che dia i suoi frutti coi consigli di Gianpaolo Lorusso.
  • World's Coolest Offices: Cubicles of the future @grahamwinfrey bit.ly/1CldgFH
  • Google Maps for Android Update will let you share maps and hide interface elements

    An incoming Google Maps update has some nifty features Android fans will like. With Maps 9.1, Google will allow sharing of My Maps as well as a full-screen mode than takes unused items like a search bar away. A simple tap on the screen while viewing a map removes unnecessary interface elements like the search bar or quick-launch for directions. Tapping the screen again brings the buttons and text entry field back. If you have a maps saved, you can now share them. You can also edit the captions for any Google Photos that are location tagged and available in…

    This story continues at The Next Web
  • FA boss defends ‘sexist’ Women’s World Cup tweet

    Football Association boss Martin Glenn has defended a tweet it sent celebrating the return of the England women’s team from the World Cup in Canada saying the tweet, which was criticised for being sexist, had been taken “out of context”.
  • To Introduce Big King in Brazil, Burger King 'Flame-Grills' Big Mac Superfans

    How to convince fast-food diners that Burger King's Big King burger is a superior option to the iconic McDonald's Big Mac? Invite Golden Arches superfans to Brazil, feed them the new competition, and then brand them with tattoos.

    That's what the São Paulo agency David did to highlight the debut of the new offering, permanently added to U.S. menus in 2013 but introduced in Brazil last week.

    In a funny and unexpected YouTube video and accompanying social-media campaign, David and its partners—production company Crane.TV and one-named director Vandalo—tracked down five Big Mac lovers so devoted to those two all-beef patties that they each bore Big Mac tattoos. The five were lured to Brazil with the promise of an unspecified Burger King taste test.

    As five cameras rolled, they tried the Big King, loved it, and then were introduced to celebrity tattoo artist Ami James, of Miami Ink, who offered to add flame-broiled grill marks to their Big Mac tattoos. Four took him up on the offer.

    "The original idea came from an insight we had searching the Internet, when we realized there was this trend of people posting pictures of their Big Mac tattoos," Rodrigo Grau, creative vp at David São Paulo, told Adweek by email. "We sensed that it was a great opportunity to challenge these people to try the Big King."

    In the video, we watch the five global Mickey D's habitués—from Taiwan, Italy, Brazil, the U.S. and Spain—show off their tattoos and then receive mysterious invitations from Burger King. They fly to Brazil, where they taste the new sandwich and love it. "That's flame-grilled right there," says the American admiringly, and sounding suspiciously like a pitchman. But Grau insists all the tasters, and their reactions, are authentic.

    "Our assumption from the very beginning of this project was that all the participants should be real people, as we needed to challenge their passion—which wouldn't have worked with actors," said Grau. "Until we finished filming, we couldn't predict what would happen. One of the possibilities was ending up with none of the five participants willing to change their tattoos."

    (The only one who didn't was the American flame-grilling enthusiast; he and his brother sport matching tattoos, and, as he tells James apologetically, he wouldn't change it "for anything in the world.")

    Since the video's launch last Thursday, it has garnered 10 million views and thousands of social-media shares, Grau said. In-store activations begin this week, centered on the idea of people being tattooed. "Change always leaves a mark," is the tagline.

    "Leaving old habits behind can sometimes bring us pleasant surprised in life, and that's what we wanted to convey in this Big King campaign," Ariel Grunkraut, marketing director for Burger King in Brazil, said in a statement. "We found out that people are indeed open to change, and they often find that it can bring both something positive and surprising."

    CREDITS

    Agency: DAVID São Paulo
    Client: Burger King Brasil
    Creative VP: Rodrigo Grau
    Creative Director: Edgard Gianesi
    Art Directors: Diego Barboza, Jean Zamprogno, Bruno Luglio
    Copywriters: João Gandara, Fernando Pellizzaro, Ivan Guerra
    Executive Producer: Mariane Goebel
    Producer: Renata Neumann
    Head of Planning: Fernando Ribeiro
    Planning Director: Luiz Arruda
    Planning Supervisor: André Gonçalves
    Account Director: Carol Vieira
    Account Supervisor: Natalia Rakowitsch
    Account Executive: Natalie Bursztyn
    Account Assistant: Fernanda Feldmann

    CLIENT
    SVP Global Brand Management: Fernando Machado
    Marketing Director: Ariel Grunkraut
    Marketing Manager: Kellen Silverio
    Marketing Coordinator: Thais Nascimento
    Marketing Analyst: Lariane Duarte

    PRODUCTION
    Production Company: Crane.TV
    Executive Producer: Constantin Bjerke

    Director: Vandalo
    Director of Photography: Daniel Venosa
    Head of Brand Solutions: Pernille Raven
    Producer: Julieta Biasotti
    International Account Manager: Cecilia Temke
    Editorial and Online: Cutu Benedict
    Producer São Paulo: Juliana Pacheco
    Producer Milano: Iacopo Carapelli
    Producer Madrid: Beatriz Collado

    Producer Taiwan: Lucie Wang
    Producer Brasília: Jetro Ositeky
    Producer Los Angeles: Felix Reyes
    Music and Audio Post: Antfood
    Account: Lou Schmidt / Sean McGovern
    Audio Producers: Pedro Botsaris / Lou Schmidt / Wilson Brown
    Food Stylist: Paula Rainho
  • After the Latest Bill Cosby Sexual Assault News, Bounce TV Pulls 'Cosby'

    As news broke that Bill Cosby had admitted to supplying drugs to young women he intended on having sex with, yet another network is severing ties with him.

    Bounce announced today that it will stop airing Cosby — a sitcom that aired on CBS from 1996-2000 — "effective immediately." The network had no further comment.

    Bounce, aimed at African Americans, is an ad-supported channel available for free on the digital broadcast signals of local television stations around the country. The network aired Cosby weekdays at 5 and 5:30, alongside shows like The Bernie Mac Show, The Hughleys, Roc and A Different World.

    Cosby was not airing on Bounce last fall, when dozens of women stepped forward to accuse Cosby of sexual assault over the past several decades.

    On Monday, the Associated Press reported it had obtained documents revealing Cosby testified in 2005 that he got Quaaludes with the intent of giving them to young women he wanted to have sex with, and he admitted giving the sedative to at least one woman and "other people."

    That leaves only one network—BET-owned Centric, which calls itself "The first network designed for Black women"—still regularly running a Cosby series in syndication. Formerly known as BET Jazz, Centric airs three episodes of The Cosby Show each day, as part of a lineup that includes Family Matters and The Steve Harvey Show.

    Centric, available in 51 million homes, has not yet responded to Adweek's queries about the show's future on the network. It has scheduled two Cosby Show marathons this weekend, with nine episodes airing Saturday starting at 10 a.m. ET, and six episodes set for Sunday.

    Last November, as the shocking sexual assault allegations continued to mount, several outlets cut ties with the suddenly-radioactive comedian, including NBC (which had been developing a new sitcom with him), Netflix (which was set to debut a standup special during Thanksgiving) and TV Land (which pulled Cosby Show reruns from its lineup).

    But at the time, Centric and Aspire—a Magic Johnson-owned cable network—said they would continue to air their respective Cosby series. Aspire reversed course a couple weeks later, removing both The Bill Cosby Show (which ran from 1969-1971) and I Spy (1965-1968) from its schedule on Dec. 12.

    Bounce isn't the only network to have had a change of heart regarding Cosby. Singer Jill Scott, one of the few celebrities to stand by Cosby last fall, reversed her stance Monday in light of Cosby's testimony, tweeting, "I stood by a man I respected and loved. I was wrong."
  • Skip Being A Millionaire. Here's How To Become A Billionaire @ChrisMatyszczyk bit.ly/1CYB1hS
  • Paula Deen’s son appears in brownface, has some explaining to do

    Paula Deen posted a photo of her son Bobby in brownface to Twitter. Dressed as Lucille Ball and Desi Arnaz, the tweet read, “Lucyyyyyyy! You got a lot of esplainin’ to do!” and included the hashtag ‪#TransformationTuesday. It comes less than a year after Deen told the Today Show’s Matt Lauer she had “learned her lesson” after being dropped from the Food Network over a racial discrimination scandal, she is facing another controversy. Twitter was not amused.

    The post Paula Deen’s son appears in brownface, has some explaining to do appeared first on Digiday.
  • 27 ways to be happier at work

    The spaces in which we work and the people we work with make up most of our lives. Why, then, is happiness viewed as a distant outcome rather than an enduring prerequisite? Whenever I meet someone who expresses love or hate for his or her job, I immediately interrupt and ask why. What ensues is either enthusiastic explanations or frustrated rants, revealing patterns for what produces happiness at work and what hinders it. The elements of what people seek in the workplace are becoming so obvious—backed by science, psychology, philosophy, and stories told by managers and leaders—it makes me wonder…

    This story continues at The Next Web
  • Try leading your company like these recent champions @insureon bit.ly/1Cl7cNv
  • Abacus Expands Its Reimbursement Platform To Interview Candidates And 1099 Workers

    Abacus (YC W14) is a platform that provides an easy way for employees to get reimbursed for company expenses. Instead of submitting a form at the end of each month, Abacus lets employees snap a picture of a receipt on the fly and, after company approval, get reimbursed just a day or two later. The company has expanded considerably in the past year, signing up customers like Dropbox, Stripe,… Read More
  • What working at Goldman Sachs taught one entrepreneur about leadership bit.ly/1Clk8ms http://pbs.twimg.com/media/CJVIYSMWEAAhkPw.jpg

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